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  • 4 Books That Open New Horizons for Marketers

    Continuous learning has to be in the DNA of every marketing professional. Some digital executives like to brag about how they don’t need books to teach them because they prefer to hone their craft of tapping online resources, but the fact remains stoned that books are immensely useful learning tools that help you unlock the […] More

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  • The Concept of Niche Marketing: How Effective is it?

    When the Industrial Revolution began and the concept of a product or service was introduced, marketing was non-existent. There was no competition, just generic products and naturally, companies felt no need to invest in this arena. Over the last two centuries, things have changed drastically. Today, marketing itself has divulged into various branches, one of […] More

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  • The Best Simon Sinek Books for Business Leaders

    “The more that you read, the more things you’ll know. The more that you learn, the more places you’ll go.” Dr. Seuss Being an avid book reader is known to be the hallmark of a great leader. The written word is and always will be the greatest source of knowledge and inspiration to those who […] More

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  • 3 Reasons why a Positive Work Environment is Important

    “Teamwork divides the task and multiplies success.” Businesses around the world fail to acknowledge how vital it is to create a positive work environment and company culture that encourages people to work together. The companies with the highest global values are also the ones which have the greatest staff retention rates and hold the laurel […] More

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  • TOP 5 OFFICE DRESS ON AMAZON FOR WOMEN

    1. TRADITIONAL GET DRESSED PANTS THAT YOUR PARENTS COULD BE SO PROUD THAT YOU EVENTUALLY OWN. PLUS, THESE ARE SO STRETCHY, THEY MAY NOT EVEN FEEL LIKE A CONSTRICTIVE PAIR OF DRESS PANTS  Best Review: They fit like they were tailor-made for me. I’ve washed and dried and not using a shrinking or fading. they’re made nicely. […] More

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  • 5 STEPS TO RESPOND TO NEGATIVE REVIEWS ON YOUR ONLINE BUSINESS

    As a small business proprietor, you placed your blood, sweat, and tears into your organization. You’re operating holidays, spending long nights far from your circle of relatives, and continuously prioritizing your commercial enterprise over other commitments on your life. it may be tough work, however it’s well worth it because you’re doing precisely what you love.  […] More

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  • DEMOTIVATING YOUR BEST EMPLOYEES | REWARDING EMPLOYEES

    It would appear to create sense that once firms acknowledge their employees with awards, they’re seemingly to determine a lift in morale and maybe even inspire them to figure tougher. It seems that generally rewarding workers permanently behavior will really backfire, resulting in a call in motivation and productivity. More than eighty % of firms […] More

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  • CREATIVITY | RECLAIM YOUR BUSINESS CREATIVITY

    Most humans are born innovative. As children, we experience imaginary play, ask outlandish questions, draw blobs and call them dinosaurs. however, over the years, due to socialization and formal training, a lot of us start to stifle the ones impulses. We learn how to be warier of judgment, greater cautious, extra analytical. the sector appears to […] More

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